Oddpodz to leverage Linkedin group tools to provide no cost advice
Leveraging stuff may not sound like the ultimate academic growth term, but it is certainly a key strategy when you are a small business or start up. Leverage means to milk something without buying a...
View ArticleUnemployment adds ugly twist to hiring talent. 4 ways to prevent sour results.
Record high unemployment not only impacts those who have lost their jobs, but it presents some new challenges for entrepreneurs and small businesses looking for reliable human resources. This past year...
View ArticleLessons learned from last week. Postage, Mac batteries and Linkedin.
It seems like a week does not go by without a few lessons that no one told you about in any school or traditional learning forum. Every Monday I’m going to share what I learned. They will be random...
View Article5 Super Bowlicious marketing practices for any size business
The Super Bowl has always fascinated me. Beyond that I’m a super fan of the yearly pigskin brawl. Every year it gets bigger and bigger and more bowlicious! In case your marketing handbook does not...
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Seed, feed and weed – 7 social media tips to harvest more results
I know first hand social media can be a valuable, income generating tool. My social media efforts have landed me business (a million dollar contract in 2008), sold books and products, aided my...
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My social media sabbatical – a worthy break
The last 60 days I’ve been MIA from social media. Except for a few random tweets, my social channels have been inactive. While social media is seductive, persuasive and can influence behavior and...
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Robbery Blamed on Students
There is a growing crime that is aggravating and frustrating business communicators around the globe and unfortunately one of my companies fell victim to this slimy act. It’s called content scraping....
View ArticleAre you as consumer savvy with your advertising as you are with your groceries?
Note: While Jerrilyn focuses on marketing to women, this insight could apply to men also. Ladies, as the chief of our households, we decide which brands to buy at the grocery stores. We search online […]
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